Search engine optimization (SEO) involves several moving parts that work together to ensure your online content ranks near the top of online searches. With all the work that goes into producing quality content, marketers can feel overwhelmed with optimizing regular content for search engines.
Artificial intelligence (AI) relieves the workload and helps content marketers produce customer-ready SEO content in a fraction of the time.
Learn the top AI tools for SEO and how they fit best in your content marketing strategy.
Best SEO AI Tools for Strategy and Keyword Research
One of AI’s greatest strengths is its ability to process large amounts of data faster than humans can do manually. Because of AI’s capabilities, content marketers can identify the best keyword opportunities with low competition and high traffic potential.
Here are some of the top AI SEO software for keyword research that process data for your SEO strategy:
Semrush offers several SEO tools that help sites identify and use keywords effectively in their content. It also offers free AI tools for marketers just getting started with SEO.
The keyword research tools scour millions of search phrases and keywords and organize them based on their difficulty, intent, traffic, and other ranking factors.
Do you want to stay competitive with other sites ranking for your keywords? Semrush’s AI tools analyze the competition. You can see who else is ranking for each keyword. You can also search specific sites to understand what keywords they rank for and look for opportunities to outrank the competition.
Semrush’s capabilities don’t stop at keyword research. It also performs a site audit. The AI-powered site audit helps marketers uncover areas for improvement and understand where their site is strongest.
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Ahrefs also uses the power of AI to process data and find patterns. Ahref’s SEO research tool offers all the support you need to find quality keywords, analyze current content, and run a site audit.
Ahref’s keyword research tools pull hundreds of keywords for each search phrase. The powerful tool analyzes each keyword and provides insights, including its keyword difficulty, monthly search volume, traffic potential, and related keywords. Ahrefs also pulls data from several search engines, including:
You can see the top searches and what content currently ranks at the top to help you create relevant and engaging topics for the same keywords.
Image from Ahrefs
MarketMuse combines your keyword research with a content audit. It eliminates several steps in the SEO content creation process by performing keyword research automatically while analyzing saved content to find fresh opportunities.
MarketMuse’s ability to view keywords in light of your content makes it unique. So, instead of seeing general keyword difficulty scores, you can see keyword difficulty for your site as each website ranks differently. This makes MarketMuse’s results more relevant to your site and takes the guesswork out of choosing keywords.
You can establish your own perimeters so all suggestions are accurate and align with your content goals. For example, you can choose your keyword difficulty score and what keywords you want to include versus which keywords aren’t relevant to your topic.
Image from MarketMuse
AI Tools for SEO Content Creation
Google’s search algorithm prioritizes quality content that shows authority and expertise. That’s why content marketers still require human writers to create content. However, human writers can still use AI to help in content creation. While AI in marketing has limitations in writing accurate, non-biased content, it can help writers brainstorm, outline, and optimize content.
Explore the top AI SEO content generator tools to assist you in creating quality, high-ranking content.
Hushly’s content marketing platform includes Conversational Content, an AI-driven tool for creating optimized SEO content. The tools use GPT-3.5 and ChatGPT to:
- Automatically generate content titles, descriptions, and meta to improve your SEO ranking
- Suggest ads that will improve your content’s visibility
- Create interactive content visitors can chat with to answer any questions about the topic
Hushly also allows you to dig into content insights to see what content performs best in search engine results and where you should optimize content further. You can access SEO suggestions for any document or video to ensure you use the top search engine practices.
Image from Hushly
Do you often run into writer’s block where you know you need more content but don’t know where to start?
RankIQ makes content creation a breeze. They offer a library of keywords in each niche with low competition and high traffic. These lists give content marketers ideas for unique topics their audience searches.
RankIQ then creates outlines and titles optimized for SEO. As you write your post, RankIQ gives suggestions for organization, keywords, and subheadings so the content is search engine friendly.
A crucial part of SEO is going back to old posts and reoptimizing them so they remain updated. RankIQ streamlines this process so you always have relevant content.
Image from RankIQ
Frase researches, writes, optimizes, and analyzes content. Content creators can craft well-structured SEO content in a fraction of the time.
You create content through Frase by inputting a question. Then Frase makes a complete brief and can help with brainstorming. When you run into writer’s block, Frase can help generate ideas you can use when creating SEO content through sentence autocompletion.
As you write content through Frase, the tool suggests incorporating keywords into the content to help it rank in relevant searches.
After creating content, use Frase to track your content performance to ensure your content keeps generating traffic.
Image from Frase
Surfer SEO fuels SEO content creation with all the support content creators need for fully optimized content. The tool begins by creating a content brief based on your topic. The brief includes suggested sections, an SEO title, and keywords to use throughout to optimize the content.
As you write in Surfer, it can help generate ideas and provide suggestions for optimizing the content. You can even run it through a plagiarism tool to ensure everything you create is 100% unique.
Image from Surfer
Jasper partners with Surfer to build a more comprehensive toolset. Specializing in content creation, Jasper uses leading technology to create unique, quality content. The tool learns your tone and style to ensure all your content sounds consistent.
You can use Jasper to summarize or analyze content, create blog posts, and create social media posts. It works best alongside content creators who can add their personal experience and data check the AI content. The AI tool also helps with editing, using leading processes to check grammar, spelling, and plagiarism so your content is publish-ready.
Image from Jasper
9. HubSpot CMS Hub
HubSpot’s content management system is already a leading tool for creating, organizing, and posting content. It’s even more powerful with its AI features. HubSpot integrates a content assistant to help marketers create engaging SEO content.
The HubSpot CMS also uses ChatSpot to allow marketers to input instructions and receive results. Just ask the chat features to perform a task, like creating a custom report, and it will perform the job for you.
Keep your content optimized with HubSpot’s SEO suggestions. That way, all your content from the past and present stays up to date with the latest SEO recommendations.
Image from HubSpot
Streamline Your SEO Content with the Top AI Tools for SEO
AI can help you research the best opportunities, create optimized content, and monitor its performance.
Hushly’s tool takes AI SEO optimization a step further by personalizing experiences. That way, visitors find your content and engage with it because it’s curated just for each user’s experience.
View our free demo for our business tool for optimizing and personalizing SEO content.