Abandonment.
When we started Hushly we used 4 guiding principles to solve the abandonment problem for B2B marketers.


First, the solution needs to increase the user experience for a visitor.


Second, it has to be easy to deploy and use for the marketer.


Third, it needs to be agnostic to existing infrastructure and be additive–not a replacement of.


Fourth, it has to deliver quality, which in this case is a verified business lead with an enriched business profile.