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Gartner Cool Vendor 2021 Blog. News and updates.

Tag: gated content

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  2. Tag Archives: gated content

The Truth About Gated Content Without The Gate

If you’re using content to market your B2B company, you may have heard about the “benefits” of gating it. Gated content is when visitors to your site can’t access that content until they perform a certain action. Usually, it means providing their contact information, though several other requirements may be listed, as well. The visitor […]

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