Hushly Blog

B2B Marketing Strategies: Elevating Engagement & Conversion

b2b tools

How to Choose B2B Marketing Tools for Personalization

If you’re like most B2Bs, you know that personalization is critical for attracting leads and closing sales, but you aren’t sure which tools you need

James Kessinger•October 31, 2019

intent data

4 Sales Lead Management Strategies Every B2B Needs

Managing a handful of leads is easy. You can see where they came from, understand their needs, and evaluate your tactics to collect information and

James Kessinger•October 26, 2019

artificial intelligence

6 Crucial Mobile Marketing Automation Strategies for Lead Generation

Only smart B2B marketers seem to realize this right now, but a solid mobile strategy is critical for generating leads and driving sales today. However,

James Kessinger•October 24, 2019

automation

8 B2B Email Marketing Best Practices for Personalizing Every Campaign

Email campaigns are an excellent way to stay in touch with your visitors and hot leads. Over half of the world population uses email and

James Kessinger•October 22, 2019

automation strategies

7 B2B Marketing Automation Strategies to Nurture Leads

You’ve already heard about how important B2B marketing automation is for generating prospects, engaging your audience, and converting leads into customers. You just have a

James Kessinger•October 17, 2019

B2B

The Real Secrets to Skyrocketing Your B2B Conversion Rate

You know the B2B buying cycle is long but why aren’t your leads ever converting into customers? If you’ve spent most of your time generating

James Kessinger•October 15, 2019

B2B email list

B2B Email List: It’s About Quality, Not Quantity [+Ideas]

As you build a B2B email list, you’re confronted with plenty of temptation to do the wrong thing. Should you buy that email list? Should

James Kessinger•October 10, 2019

B2B

For Solid B2B Relationships, You Need to Focus on What Matters Most

It happens all the time. I’m on a call with a customer. We’re spending all of our time talking about something that I feel is

James Kessinger•October 8, 2019

account-based marketing

How to Make Your Inbound Marketing B2B Strategy More Human

Long gone are the days of endless cold calls, email pitches, and door-to-door outreach. Today, inbound marketing in B2B reigns supreme. Inbound marketing is much

James Kessinger•October 4, 2019