Capture Human-Verified OPT-IN Leads from Ungated Content

1 Add Hushly Tag

JavaScript

You’ll get a piece of JavaScript Code to add onto your pages so that Hushly knows when a website visitor clicks the link on your page to download your un-gated content.

2 Website visitor clicks on link to download your Un-Gated Content

download-button

Without Hushly, when a website visitor clicks on your download link he/she is taken directly to your un-gated content and you end up with zero leads.

Content Viewer

With Hushly, when a website visitor clicks on your download link, Hushly intercepts the click and then like the Wall Street Journal website visitor interaction model

  1. Hushly offers your website visitor a sneak preview of your un-gated content (2-3 pages of your e-book or 1-2 minutes of your recorded webinar).
  2. Hushly also displays recommended/related content
  3. At the end of the preview Hushly auto-fills website visitor’s business email (if known) and offers to deliver full access to your un-gated content to website visitor’s business email.

3 Opt-In/Double Opt-In captured, auto-enriched and human verified

Lead Enrichment

On opt-in/double opt-in verification (confirmation link sent to website visitors business email), Hushly auto enriches business email captured with website visitors contact and firmographic information (Job Title, Job Role, Department, Company Size, Industry, etc).  Hushly data-librarians then verify enriched lead with website visitors LinkedIn™ profile prior to publishing De-duped Lead to your existing Marketing Automation System.

Without Hushly you get Zero Leads from web site visitors who download your gated content.  Hushly can only be net-positive.

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